Campaign Administration and Marketing Support

“We hired Admin Made Easy for a couple of IT Vendor Projects.  Lizie and her team did such an excellent job that we now outsource most of our Campaign Support Administration to them. Additionally, they work directly on large client research projects, including attending meetings.  The team are not just bodies for hire, they understand the requirements, work to a Brief, and bring their skills and experience to deliver.  With minimal management overhead, they advise us on how it should be done” Nikki Pattison, Managing Director 

 

About Accolade

Based in Central London, Accolade Europe are leaders in helping technology companies bring high-value business-critical solutions to market or to new markets. Working at the forefront of the industry’s most exciting new innovations, such as Artificial Intelligence, including Machine and Deep Learning, they work with the World’s largest tech brands.

The Challenge

Accolade is growing and so is their admin overhead. With no dedicated administration function or good operational systems for this, staff was spending increasing amounts of time managing it as well as trying to do their own role.  It had become a bottleneck and error-prone Staff was drowning in Campaign admin where mistakes and late delivery could impact customer service.

The Solution

Admin Made Easy now manages campaign administration. They took over the whole admin operation, as the experts in their field, and run it effectively. Good operational systems and processes have been set up. The use of SharePoint and DropBox facilitates security and GDPR Compliance, as well as enabling good collaboration between Accolade and Admin Made Easy.  Additionally, Accolade now uses them for other activities in the business such as research projects.

The Benefits

The time freed up to grow the business: Handing over Campaign administration leaves the Accolade team with time to focus on what they are good at and continue growing the business.

Increased Operational Efficiency:   Accolade are not administrators, bringing in Admin Made Easy has allowed them to benefit from the knowledge and experience of someone who is highly skilled in their field – streamlining their administrative operations.

Improved Customer Service: Dealing with a growing admin load while carrying out the day job meant that the operation was error-prone and not always timely. This had an impact on the quality of service to Accolade clients which is now much improved.

Extensible Service: Admin Made Easy is very flexible and Accolade has started to use them in other areas such as working on Desk-based research, and various marketing support activities.

Services Provided

  • Campaign Administration
  • Desk Based Research
  • Industry & Account profiling
  • Contact List Building

Systems Used

  • Microsoft SharePoint
  • DropBox
  • LinkedIn Sales Navigator
  • Oracle database
  • Accolade Client Portals
  • Microsoft Office

Key Contacts:

Admin Made Easy: lizie@adminmadeeasy.co.uk Tel: 01482 658183

Accolade Europe: info@accolade-ltd.com   Tel: 020 7372 2200